It’s an Industry not a Miracle
June 2nd, 2009
Day 1 and miracles seem to be flowering like it was spring time in the fuel cell and hydrogen industry. But what do we mean by miracles? 10 years ago the miracle would have been any form of sales. After all this is the eternal 10 years away industry isn’t it? Now the miracle would be profit. Now that is a word that makes you sit up doesn’t it! Strange how miracles change with time, a bit of faith and a real lot of elbow grease and hard graft.
So how many times did we hear comments and presentations based on business? A good number - thank crunchie. What about the golden word - profit…. . Well we certainly heard it from one company and they weren’t taken about in the next ten years. They said now! Honestly!!!
The conferene itself is a really good mix of hydrogen and fuel cell technology, advocates, business people and academics and so far business in the halls as well and the presentations have had a real stiff competition on their hands with the heavenly weather and stunning views. It is a real testament to the determination of this INDUSTRY (yes we emphasis that point) that most people have stayed out of the sun and into the work.
Day 2 and the bells are ringing to call the faithful into prayer -sorry back to miracles. We meant that the bells are calling us into the meeting hall. After all folks we see this as a business not a question of faith.
Until later
Kerry-Ann and Lisa from Fuel Cell Today
PS all comments in this blog are personal and not meant to represent the views of any of the companies here or the organising committee or even our own company.
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